In my roles as licensing and creative services designer, I managed projects ranging from the creation of prints for textiles and packaging to promotional design and editorial layout. Experience included designing seasonal catalogs for the company, creating collections for collaborations with brands like Barnes and Noble, Toms and Paperless Post, and making packaging for core items.
As a marketing designer, I conceptualized and designed email blasts, homepage sliders and social assets. I also created signage, packaging, print ads, and graphic content for window and in-store displays.
HOUGHTON MIFFLIN HARCOURT
Using quotes from a newly released book, I created promotional assets for use on social media
ST. LAWRENCE UNIVERSITY REUNION WEEKEND
For a reunion weekend on Nantucket, I illustrated assets and designed a website for alums to find information and RSVP.
KELA & CO.
For this free subscription service of baby products, I designed the logo and icons featured throughout the site and in weekly emails.
Illustration and pattern work for Aelfie.